Etiqueta: buzzfeed

Buzzfeed: 4 lecciones de re-empaquetamiento y distribución de contenido

Autor de la entrada Por Marc Martí
Fecha de la entrada 09/02/2015
3 comentarios en Buzzfeed: 4 lecciones de re-empaquetamiento y distribución de contenido

1.- Génesis: Recopilando y reempaquetando contenido El contenido “ligero” (memes, listas, fotos divertidas, etc) ha sido la base sobre la que fundar su marca. BuzzFeed para conseguirlo caza contenido de internet con asiduidad, es sabido que va a pescar información a Reddit, Tumblr, Twitter u otras plataformas sociales y de agregación de contenido. Eso [...]

Etiquetas branded content, buzzfeed, economía de la atención, periodismo digital, publicidad digital

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